Jägermeister steps up during the crisis

Wolfenbüttel, Germany, March 2021. After a record year in 2019, with sales catapulting past the 100-million mark for 0.7-litre bottles, Mast-Jägermeister SE launched into 2020 with momentum. Sales remained up significantly in the first quarter.

26. Mar 2021|

Ode to nightlife: Jägermeister continues #SAVETHENIGHT

Wolfenbüttel, 16th of March 2021 – Freedom, creativity, and human connection: Nightlife means being a part of something bigger. With the film “Ode to Nightlife” Jägermeister reminds audiences why the night is worth saving. The spot is a post-modern slideshow. With a reel of iconic nightlife pictures from different decades, the brand broadcasts not only a nightlife manifesto but a rallying cry to save the night.

16. Mar 2021|

Jägermeister subsidiary M-Venture invests in hardware lifestyle brand Soundboks

Wolfenbüttel, 02 September 2020. M-Venture – the innovation and investment unit of the spirits manufacturer Mast-Jägermeister SE – is investing alongside Heartcore Capital in Soundboks, a young company from Copenhagen whose Bluetooth performance speakers amplify music driven experiences anywhere – from festival campgrounds to the slopes to living rooms and back yards around the world.

02. Sep 2020|

Jägermeister starts global initiative #SAVETHENIGHT to support nightlife community

With the global COVID-19 lockdown impacting the livelihood of millions employed and passionately doing their jobs in clubs, bars and nightlife-related creative industries, family-owned Mast-Jägermeister SE starts a diverse global initiative. The goal of #SAVETHENIGHT is to support both sides of the global nightlife community: those who need direct help for their living and those who need to stay home instead flocking to clubs and bars to hang out with their friends, having a good time.

15. Apr 2020|

Jägermeister Cold Brew Coffee

Jägermeister is continuing its innovation strategy with the launch of a brand-new product: Jägermeister Cold Brew Coffee, the extension of the original Jägermeister, features a new dimension in taste.

03. Sep 2019|

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Mast-Jaegermeister UK Limited
Building 11 ▪ Riverside Way ▪ Watchmoor Park ▪ Camberley ▪ Surrey ▪ GU15 3YL Office: +44 2031 899500

E-Mail: customerservices@jaegermeister.co.uk

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