Jägermeister, the UK’s No. 1 best-selling speciality spirit1, is investing in a heavyweight outdoor advertising campaign during the Christmas period which will engage with core consumers in sites adjacent to key on-trade retail outlets.
Latest CGA data shows impressive leap from seventh to third for iconic German herbal liqueur
Jägermeister, the iconic German herbal liqueur, which leapt from seventh to third1 best selling spirit brand in the UK on-trade in April, has invested in a brand new mobile advertising campaign in Northern Ireland to ramp up awareness of its above the line campaign which features the preferred serve – an ice cold shot.
SHARE THE FESTIVE SPIRIT WITH GIFTS FROM JÄGERMEISTER
Jägermeister, the No.1 speciality spirit in the UK1, is building on the success of its first ever ATL campaign in the UK with a second burst of activity in February and March of this year.
Successful prosecution highlights need for greater awareness and education
An unforgettable event on offer for groups of genuine mates prepared to Give It A Shot
Brand new activation will offer festival goers a chance to ‘Give It A Shot’
Mast-Jägermeister UK will start taking orders on May 6 and is first subsidiary for the brand outside of Germany