UK Charities

The Drinks Trust

From March 2020, The Benevolent became known as The Drinks Trust, and it continues to support the members of the drinks industry as it has since 1886. Additionally, it strives to enable the members of its community to thrive and succeed in their professions. This holistic approach was introduced to answer the needs of the modern drinks industry.

MJUK have been business sponsors of The Drinks Trust since 2015.


Drinkaware is an independent charity working to reduce alcohol misuse and harm in the UK. We’re here to help people make better choices about drinking. Their vision is to reduce alcohol-related harm by helping people make better choices about their drinking by Providing impartial, evidence-based information, advice and practical resources, Raising awareness of alcohol and its harms and working collaboratively with partners.
MJUK work in partnership with Drinkaware with the aim that Jägermeister is consumed responsibly.